Cadence are cycle couriers with a difference. With a greater freight capacity than your average cycle service, Cadence’s e-cargo bikes zip through the CBD traffic with ease. Speed, reliability, and road safety were key considerations when designing the Cadence logo and brand identity. As a road-based cycle service safety is key. For this reason, DuoDesign chose a bold yellow on black solution that ensured high visibility and adds a sense of energy and fun to busy city streets.